BON APPETIT

Latest hit, Bon Appetit by Katy Perry has been circulating the radio over the past few weeks. While I was with my friends the other day, we watched the music video for fun. Never have I been so horrified in my life. During the four minute duration of the video, Katy Perry managed to make me want to vomit in my mouth.

First off, the whole concept of the video is to show Perry being prepared and cooked like a piece of meat. Quite disturbing if you ask me. She is featured being seasoned, boiled, and seared. There is also a shot of her literally on a platter, garnished with vegetables, just sitting on a table in the middle of a party. Through the concept of this music video, we can see that women are being compared to meat.

Some lyrics from the song that further emphasize this idea are, "Got me spread like a buffet," "Fresh out the oven," and "I'm on the menu." All of these lines are, again, connecting women to a piece of meat. We currently live in a very visual society. Our culture constantly displays image after image  of women depicted as food for men's consumption.

I continually see this through advertising. Probably one of the most apparent in the many commercials that show this is the Carl's Jr. one from a few years back. It featured model, Kate Upton, and was definitely not family appropriate in my opinion. Basically, the commercial showed Upton in minimal clothing eating the advertised burger. Carl's Jr. is attempting to tell you that by eating this burger, you will feel the same feelings as when you watched the commercial.

Women are not meat and should not be compared to meat. We are human beings too and media needs to stop depicting us like we aren't.